CLIENT: ADIDAS
AGENCY: SARAH BASSETT
CREATIVE DIRECTOR: SARAH BASSETT
COLLABORATORS: TOM ELSEY
This book celebrates the cultural influence of Adidas and documents what the brand means to creators of the next generation. We asked “What does Adidas mean to the youth of today?” and the responses included the uninterrupted and unfiltered lens of these creators. The book includes 600 pages of stories, quotes and photographs from talent all over the world curated by Sarah Bassett.
CLIENTS
ADIDAS ORIGINALS
ADIDAS PERFORMANCE
APPLE
BERGGRUEN GALLERY
FEELD
FATHER DAUGHTER RECORDS
MIAMI DESIGN DISTRICT
THE NEW YORK ISLANDERS
WEWORK
I am a multidisciplinary artist, designer and art director based in New York City. My creative process is led by curiosity and often find inspiration through people, conversations and subculture. I am currently the Design Director at Made Thought New York, and have previously collaborated with High Tide NYC, Mythology, Apple, Johannes Leonardo, and Elixir Design.